
Bruce Cameron has been identifying trends, delivering insights and
helping clients adapt to changes in the travel, gaming and technology
sectors for over 15 years.
Throughout his career in advertising, media relations and market
research, his analyses have been featured on national television and
radio broadcasts as well as in print, where he continues to contribute
articles on trends for the Calgary Herald.
Prior to establishing Cameron Strategy in April 1999, Bruce
worked with Gallup and Young & Rubicam Advertising and served in an
executive role with the Angus Reid Group for over 10 years.
He has been a keynote speaker at numerous national and
international conferences on a variety of topics such as tourism,
technology, gaming and the environment. He can be seen regularly on
CBC Calgary Television's supper-hour news as a member of their
political discussion panel.
Although he is an acknowledged expert in statistically
analyzing and interpreting public opinion and market research data,
Bruce is also known for his speeches, which draw rich engaging
pictures of trends using real-life examples and stories, presenting
his conclusions in a clear memorable manner.
A graduate of Queen's University, Bruce has augmented his
skills through industry training in advanced statistical analysis, and
through regular guest lecturing in the Masters of Communication
program at the University of Calgary.
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